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jmdict 2719670 Active (id: 1099551)

タウンウォッチングタウン・ウォッチング
1. [n] Source lang: eng(wasei) "town watching"
▶ observing people, shops, etc. while strolling around town



History:
2. A 2012-06-01 22:27:05  Jim Breen <...address hidden...>
1. A* 2012-05-31 11:10:26  Marcus
  Refs:
daijs, hatena
hatena: "散歩の一種といった趣味的領域であると同時にマーケティングの手法でもあ
る。"
  Comments:
saw this on NHK's 仕事ハッケン伝, some タレント spending a day at a 
スナック菓子 company and this word appeared (in the sense of マー
ケティングの手法, "go out and to get an idea")

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