<entry id="2103890" stat="A" corpus="jmdict" type="jmdict">
<ent_corp type="jmdict">jmdict</ent_corp>
<ent_seq>2834249</ent_seq>
<r_ele>
<reb>ダイマ</reb>
</r_ele>
<sense>
<pos>&n;</pos>
<xref type="see" seq="1076940">ダイレクトマーケティング</xref>
<xref type="see" seq="2721570">ステマ</xref>
<misc>&abbr;</misc>
<misc>&net-sl;</misc>
<gloss>direct marketing</gloss>
</sense>
<info>
<audit time="2018-01-09 16:52:11" stat="A" unap="true">
<upd_name>Timofei Shatrov</upd_name>
<upd_email>...address hidden...</upd_email>
<upd_detl>Seems to be a recent net slang word, the opposite of ステマ

http://netafull.net/trivia/055335.html
http://dic.nicovideo.jp/a/%E3%83%80%E3%82%A4%E3%83%AC%E3%82%AF%E3%83%88%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0</upd_detl>
</audit>
<audit time="2018-01-12 11:06:54" stat="A">
<upd_uid>jwb</upd_uid>
<upd_name>Jim Breen</upd_name>
<upd_email>...address hidden...</upd_email>
</audit>
<audit time="2019-12-26 17:27:53" stat="A">
<upd_uid>robin1354</upd_uid>
<upd_name>Robin Scott</upd_name>
<upd_email>...address hidden...</upd_email>
<upd_diff>@@ -11,0 +12 @@
+&lt;misc&gt;&amp;net-sl;&lt;/misc&gt;</upd_diff>
</audit>
<audit time="2021-05-30 03:46:21" stat="A">
<upd_uid>rene</upd_uid>
<upd_name>Rene Malenfant</upd_name>
<upd_email>...address hidden...</upd_email>
<upd_detl>i don't think this is an antonym</upd_detl>
<upd_diff>@@ -10,3 +10,3 @@
-&lt;xref type="ant" seq="2721570"&gt;ステマ・1&lt;/xref&gt;
-&lt;xref type="ant" seq="2721570"&gt;ステマ・1&lt;/xref&gt;
-&lt;xref type="ant" seq="2721570"&gt;ステマ&lt;/xref&gt;
+&lt;xref type="see" seq="2721570"&gt;ステマ・1&lt;/xref&gt;
+&lt;xref type="see" seq="2721570"&gt;ステマ・1&lt;/xref&gt;
+&lt;xref type="see" seq="2721570"&gt;ステマ&lt;/xref&gt;</upd_diff>
</audit>
</info>
</entry>